Branding Archives

Branded Content Increases Brand Awareness

How Branded Content Increases Business and Brand Recognition An organization’s brand message touches each customer, prospect and employee with every communication across all media channels. The best way to get your message out to your targeted audience is through branded content. That means that everything you want your customers, prospects and employees to know, you…

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corporate identity-branding

Why Corporate Identity and Branding Matter Corporate Identity and Branding work hand in hand. Some people even compare them to the chicken or the egg conundrum—which came first? Both corporate identity and branding are necessary to attain the critical business goals of increasing market share and generating revenue. Sometimes you can’t tell one from the…

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