Archive for 'brand awareness'

Proofreading Builds Customer Loyalty

Impress Your Customers with Professional Proofreading Now that the content is approved—it’s time to enter the final phase. This means careful proofreading of the content by a professional proofreader, making sure the content makes sense (by reading line for line), and checking to see what the printed copy will look like. To increase sales and…

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How Branding Can Build an Image Branding is a blend of Brand Messaging and Corporate Identity. The process starts by identifying the brand attributes—your organization’s values, how you do business, and defining the value proposition—what makes your organization different from the rest, your identity. It’s the lifeforce of branding. What do you say? How do…

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Copywriting Enhances Content Marketing The key is in what you say—and how you say it. I help people say what they think they’re saying. I work with organizations to get their targeted brand message into the marketplace communicating why their products and services are the best—and why people should buy them—now. I write to sell…ensuring the copy is customer focused and persuasive while the content marketing provides…

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On-point copywriting keeps you ahead of the pack

The best way to tell if your copywriting is effective—check your sales figures. If your copywriting brand messaging is resonating with your customers and prospects—you’ll see it reflected in your bottom line. If your sales are flat or dipping—you should take a look at how you’re communicating what your organization does and why it is…

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